Ragas of Ritu's — grey Mekhela Sador on the mountain ridge
Ragas of Ritu's — orange Paat saree on the ridge
Ragas of Ritu's — white Paat saree with gold border on the hilltop

Tultul Bora began Ritu's in 1991, guided by a love for colour, craft and beautiful things. Three decades later, her vision still shapes everything we do.

Tradition, worn naturally.

Some things become beautiful because they are made slowly, worn often and kept for a long time.In 1991, Ma began with a love for handloom, an instinct for colour, and an eye for beauty that was entirely her own. Over the years, her designs became familiar across Assam. Women came looking for her colours, her combinations, her way of bringing a little unexpectedness to something deeply traditional.Her textiles became part of weddings and celebrations, of mornings spent choosing what to wear and evenings spent getting ready together. She dressed brides, helped curate their weddings, attended their special days, and in time became woven into the stories of many families herself.Three decades later, we continue what she began.Muga, Paat, Kesa Paat, Tussar and cotton at a time. Each with its own character, its own rhythm, its own way of holding colour and pattern.We believe handloom was never meant to sit behind glass. It was meant to be worn, lived in, loved, and one day, passed on.Rooted in Assam. Woven by hand. Made to be lived in.

Hepaah · Muga Silk

An ode to Assam, in colour

Familiar motifs, nuanced colour and handloom with a distinctly Ritu's point of view.

Explore Hepaah

New in Hepaah

View all
Sort:
Naahor · Paat silk

Silk with the quiet brilliance of Assam.

Fine mulberry silk, prized for its smooth hand and luminous finish.

Explore

Naahor, this season

View all
Sort:
Kesa Paat · Raw SilkNiyor
Gaadi Diya CottonKopaah
Sarees

Handmade, with an Assamese accent

Rooted in Assam, made for a new generation of women across India who find beauty in the handmade.

Shop sarees

Sarees

View all
Sort:
World of Ritu

A story, woven over three decades

On hands that have learned silk by repetition, not instruction.

Read the story
Personal Styling

Book a Free Online Consultation

Discover pieces that match your style. Meet our design experts online—explore textures, colours, and how each piece can become part of your story. Personalize your selections and bring home handwoven pieces crafted just for you.

Or reach out directly via WhatsApp for immediate assistance.

View full consultation page →